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Nakupna odločitev potrošnikov pri spletnem nakupovanju dodatkov za mobilne naprave : magistrsko delo
ID Draksler, Nina (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/draksler2729-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, elektronsko trženje, informacijska tehnologija, spletna trgovina, mobilna telefonija, vedenje potrošnikov, nakup, odločanje, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Draksler]
Year:2017
Number of pages:IV, 62, 16 str.
PID:20.500.12556/RUL-100375 This link opens in a new window
UDC:366
COBISS.SI-ID:24193510 This link opens in a new window
Publication date in RUL:27.03.2018
Views:1371
Downloads:207
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Secondary language

Language:English
Title:Consumer purchasing decisions in online shopping of accessories for mobile devices
Keywords:marketing, electronic marketing, information technology, online shopping, mobile telephony, consumer behaviour, purchasing, decision making, research, analysis

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