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3. The use of crowdsourcing in marketingNeja Bizjak, 2014, magistrsko delo Ključne besede: trženje, metode, ustvarjalnost, socialne mreže, kvantitativna analiza, motiviranje, okolje, marketing, methods, creativeness, social network, quantitative analysis, motivation, environment Celotno besedilo (povezava drugam) |
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6. An analysis of ethics in marketing tobacco productsMila Zečević, 2017, magistrsko delo Ključne besede: marketing, ethics, business ethics, tobacco industry, social responsibility, advertising, youth, children, research Celotno besedilo (povezava drugam) |
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9. Water wins, communication mattersTanja Kamin, Barbara Koroušić-Seljak, Nataša Fidler Mis, 2022, izvirni znanstveni članek Ključne besede: health communication, childhood obesity, water, sugar-sweetened beverages, social marketing Celotno besedilo (datoteka, 431,06 KB) Gradivo ima več datotek! Več... |
10. Environmentally and socially responsible marketing strategies from managerial and consumer's sideMaja Hosta, 2019, doktorska disertacija Ključne besede: marketing, marketing strategy, sustainable development, social responsibility, consumer behaviour, consumer psychology, behavioural sciences, planning, theory Celotno besedilo (povezava drugam) |