Rezultati
2 rezultata
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1. Environmentally and socially responsible marketing strategies from managerial and consumer's side Maja Hosta, 2019, doktorska disertacija Ključne besede: marketing, marketing strategy, sustainable development, social responsibility, consumer behaviour, consumer psychology, behavioural sciences, planning, theory |
2. The impact of a brand on impulse buying Katarina Švigelj, 2024, magistrsko delo Ključne besede: marketing, consumer behaviour, purchasing, planning, decision making, brands, research, analysis |
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