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214. The formation of consumers' warmth and competence impressions of corporate brandsPetar Gidaković, Vesna Žabkar, 2022, izvirni znanstveni članek Ključne besede: corporations, brands, consumer behaviour, consumer trust, corporate associations, corporate branding, impression management, warmth and competence Celotno besedilo (datoteka, 466,11 KB) Gradivo ima več datotek! Več... |
215. Consumption of dietary supplements and trust in information sources with regard to the COVID-19 pandemicMaria-Paula Tomac, 2022, magistrsko delo Ključne besede: marketing, consumer behaviour, purchasing, decision making, health, research, analysis, pandemic, Covid-19 Celotno besedilo (povezava drugam) |
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218. The impact of market orientation and innovation on SME performanceShqipe Reçica Sefa, 2014, magistrsko delo Ključne besede: majhna podjetja, srednja podjetja, kadri, zaposlovanje, trg, inovacije, case study, Kosovo, small enterprises, medium-sized enterprises, personnel, employment, market, innovations, case study, Kosovo Celotno besedilo (povezava drugam) |
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