71. Generation Y's engagement in sustainable fashion consumption in SlovenijaKatja Kobilšek, 2020, master's thesis Keywords: marketing, consumer behaviour, textile industry, sustainable development, brands, purchasing, decision making, generation gap, ethics, research Full text (outside link) |
72. Attitudes of Slovenian consumers towards green cosmeticsEma Perhavec, 2020, master's thesis Keywords: marketing, consumerism, consumer behaviour, purchasing, decision making, cosmetics, ecology, research, analysis Full text (outside link) |
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75. Analysing consumer preferences, characteristics, and behaviour to identify energy-efficient consumersJanez Dolšak, Nevenka Hrovatin, Jelena Zorić, 2020, original scientific article Keywords: electricity, consumer behaviour, sustainable development, energy efficiency, residential energy market, consumer preference heterogeneity Full text (file, 630,89 KB) This document has more files! More... |
76. The phenomenon of programmatic advertising and audience targetingNeli Lenček, 2019, master's thesis Keywords: marketing, electronic marketing, information technology, goal, market, consumer, comparative advantages, research, data, analysis Full text (outside link) |
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79. From words to deedsSimona Stojanova, Mila Zečević, Barbara Culiberg, 2023, original scientific article Keywords: consumer, consumer behaviour, ecology, environmental concern, environmental buying behavior, consumer environmental knowledge, perceived consumer effectiveness, perceived personal relevance, mediation Full text (file, 597,29 KB) This document has more files! More... |
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