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Analiza premoženja blagovne znamke Vinarstva Šuklje : magistrsko delo
ID Palčič, Anja (Author), ID Kolar, Tomaž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/palcic2635-B.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, vinarstvo, blagovne znamke, trženje, strategija trženja, zaščita, geografija, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[A. Palčič]
Year:2017
Number of pages:II, 60, 19 str.
PID:20.500.12556/RUL-99690 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24131814 This link opens in a new window
Publication date in RUL:13.02.2018
Views:2299
Downloads:139
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Secondary language

Language:English
Title:A brand equity analysis of Šuklje Winery
Keywords:Slovenia, wine-business, brands, marketing, marketing strategy, protection, geography, research, analysis

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