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Izzivi trženja različnim generacijam - izsledki raziskave med slovenskimi porabniki : diplomsko delo
Primožič, Mojca (Author), Pfajfar, Gregor (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/primozic14837.pdf This link opens in a new window
Language:Slovenian
Keywords:Slovenija, trženje, tržne raziskave, strategija trženja, psihologija potrošnika, raziskave, analiza
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Year:2016
Publisher:[M. Primožič]
Number of pages:II, 41, 2 str.
UDC:339.13
COBISS.SI-ID:23935974 This link opens in a new window
Views:738
Downloads:74
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Secondary language

Language:English
Title:Marketing challenges to different generations - research implications from Slovene consumers
Keywords:Slovenia, marketing, market research, marketing strategy, consumer psychology, research, analysis

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