Analiza potreb kupcev pri nadgradnji spletnega portala podjetja Danfoss na medorganizacijskem trgu : magistrsko delo

Kutnjak, Eva (author), Čater, Barbara (mentor)

• Language: Slovenian
• Keywords: medorganizacijski sistemi, medorganizacijsko trženje, informatika, informacijska tehnologija, proizvodi, nakup, poslovno komuniciranje, spremembe, trendi
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [E. Kutnjak]
• Year: 2017
• Number of pages: III, 54, 11 str.
• PID: 20.500.12556/RUL-94701
• UDC: 339.138
• COBISS.SI-ID: 23816934
• Publication date in RUL: 11.09.2017

Secondary language

• Language: English
• Title: A customer needs analysis at the Danfoss web portal enhancement in business-to- business market
• Keywords: interorganizational systems, intercompany marketing, informatics, information technology, products, purchasing, business communication, changes, trends