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Employees as brand builders : a multilevel approach to internal branding
ID Terglav, Katja (Author), ID Konečnik Ruzzier, Maja (Mentor) More about this mentor... This link opens in a new window, ID Kaše, Robert (Comentor)

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/doktor/terglav_k.pdf This link opens in a new window

Language:English
Work type:Doctoral dissertation
Typology:2.08 - Doctoral Dissertation
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Terglav]
Year:2017
Number of pages:IV, 129, 16 str.
PID:20.500.12556/RUL-92869 This link opens in a new window
UDC:339.138
COBISS.SI-ID:23923174 This link opens in a new window
Publication date in RUL:06.07.2017
Views:2072
Downloads:306
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Secondary language

Language:Slovenian
Title:Zaposleni kot soustvarjalci blagovne znamke : večnivojski pristop k notranjemu brandingu

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