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Zaščita blagovne znamke kot del managementa znamke : magistrsko delo
ID
Vrhovec, Alenka
(
Author
),
ID
Kovač, Mitja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/vrhovec5041-B.pdf
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Language:
Slovenian
Keywords:
avtorsko pravo
,
avtorstvo
,
intelektualna lastnina
,
blagovne znamke
,
pravni vidik
,
ekonomski vidik
,
raziskave
,
analiza
,
case study
,
Radler
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[A. Vrhovec]
Year:
2016
Number of pages:
III, 91, 22 str.
PID:
20.500.12556/RUL-92244
UDC:
347.77
COBISS.SI-ID:
23737830
Publication date in RUL:
11.05.2017
Views:
1426
Downloads:
198
Metadata:
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:
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Secondary language
Language:
English
Title:
Trademark protection as part of brand management
Keywords:
copyright law
,
copyright
,
intelectual property
,
brands
,
legal aspect
,
economic aspect
,
research
,
analysis
,
case study
,
Radler
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