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Zaščita blagovne znamke kot del managementa znamke : magistrsko delo
Vrhovec, Alenka (Author), Kovač, Mitja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/vrhovec5041-B.pdf This link opens in a new window
Language:Slovenian
Keywords:avtorsko pravo, avtorstvo, intelektualna lastnina, blagovne znamke, pravni vidik, ekonomski vidik, raziskave, analiza, case study, Radler
Work type:Master's thesis/paper (mb22)
Tipology:2.09 - Master's Thesis
Organization:EF - Faculty of Economics
Year:2016
Publisher:[A. Vrhovec]
Number of pages:III, 91, 22 str.
UDC:347.77
COBISS.SI-ID:23737830 Link is opened in a new window
Views:216
Downloads:33
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Secondary language

Language:English
Title:Trademark protection as part of brand management
Keywords:copyright law, copyright, intelectual property, brands, legal aspect, economic aspect, research, analysis, case study, Radler

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