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Razvoj strategije s poudarkom na strategiji trženja v podjetju Hervis : magistrsko delo
ID
Šlebir Lekan, Helena
(
Author
),
ID
Čater, Tomaž
(
Mentor
)
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URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/slebir_lekan2243-B.pdf
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Language:
Slovenian
Keywords:
Slovenija
,
šport
,
trgovinsko podjetje
,
Hervis
,
poslovanje podjetja
,
uspešnost poslovanja
,
trženje
,
strategija trženja
,
okolje
,
sponzorstvo
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[H. Šlebir Lekan]
Year:
2016
Number of pages:
II, 54, 2 str.
PID:
20.500.12556/RUL-92243
UDC:
658
COBISS.SI-ID:
23737574
Publication date in RUL:
11.05.2017
Views:
1584
Downloads:
148
Metadata:
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Secondary language
Language:
English
Title:
Strategy development with an emphasis on marketing strategy in the company Hervis
Keywords:
Slovenia
,
sports
,
commercial enterprise
,
Hervis
,
company performance
,
business efficiency
,
marketing
,
marketing strategy
,
environment
,
sponsorship
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