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Informacijska podpora trženju storitev s poudarkom na trženju telekomunikacijskih storitev : magistrsko delo
ID
Vodušek, Matjaž
(
Author
),
ID
Kovačič, Andrej
(
Mentor
)
More about this mentor...
,
ID
Dmitrović, Tanja
(
Comentor
)
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/vodusek2764.pdf
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Language:
Slovenian
Keywords:
trženje
,
marketing mix
,
storitve
,
odnosi s strankami
,
informatika
,
informacijska tehnologija
,
telekomunikacije
Work type:
Master's thesis
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Vodušek]
Year:
2005
Number of pages:
III, 92 str.
PID:
20.500.12556/RUL-8971
UDC:
659.2:004
COBISS.SI-ID:
16023270
Publication date in RUL:
11.07.2014
Views:
1064
Downloads:
329
Metadata:
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:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
marketing mix
,
services
,
customer relationship
,
informatics
,
information technology
,
telecommunications
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