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Segmentacija končnih porabnikov piva na slovenskem trgu : diplomsko delo
ID Rašković, Matevž (Author), ID Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/raskovic1954.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, alkoholne pijače, pivovarstvo, potrošnik, trg, blagovne znamke, segmentacija, tržne raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Rašković]
Year:2005
Number of pages:47 str., 60 str. pril.
PID:20.500.12556/RUL-8428 This link opens in a new window
UDC:339.138
COBISS.SI-ID:15939814 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1514
Downloads:419
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Language:Unknown
Keywords:Slovenia, alcoholic drinks, brewery, consumer, market, trademarks, segmentation, market research, analysis

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