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Pomen notranjega brandinga pri gradnji korporativne identitete : magistrsko delo
ID Merše, Nina (Author), ID Konečnik Ruzzier, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/merse1802-B.pdf This link opens in a new window

Language:Slovenian
Keywords:podjetje, identiteta podjetja, image, blagovne znamke, trženje, kadri, medosebni odnosi, komuniciranje, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Merše]
Year:2015
Number of pages:II, 63, 16 str.
PID:20.500.12556/RUL-80527 This link opens in a new window
UDC:658.3
COBISS.SI-ID:22859750 This link opens in a new window
Publication date in RUL:01.03.2016
Views:1072
Downloads:195
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Secondary language

Language:Unknown
Title:The importance of internal branding in building corporate identity
Keywords:enterprises, corporate identity, image, trademarks, marketing, personnel, interpersonal relations, communications, research, analysis

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