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Etičnost oglaševanja in spolni stereotipi v televizijskih oglasih na treh najbolj gledanih slovenskih televizijskih postajah : zaključna strokovna naloga visoke poslovne šole
ID Pajk, Marija (Author), ID Slavec Gomezel, Alenka (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/vps_diplome/pajk283.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, oglaševanje, etika, spol, televizija, oglas, komparacije, zakonodaja
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:V Ljubljani
Publisher:[M. Pajk]
Year:2014
PID:20.500.12556/RUL-80372 This link opens in a new window
UDC:339.13
COBISS.SI-ID:22607846 This link opens in a new window
Publication date in RUL:01.03.2016
Views:1696
Downloads:209
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Language:Unknown
Keywords:marketing, advertising, ethics, sex, television, advertisement, comparisons, legislation

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