The emergence of mass media brought the changes and new view to the world. In last couple of years the consumer society has swung and a lot of individuals fall into one's of many virtual worlds which are presented by mass media. To avoid the manipulation is necessary to develop distance and critical attitude to mass media in early childhood.
The thesis titled The Gruffalo – differences in experiencing story in the book and the animation movie is based on using two media, press and television.
In theoretical part I came out from Preschool curriculum, which is technical base for work in it. I gave attention to field of language and art, where we count informing children with the book and animation movie in educational process. In continue I introduce features, developmental milestones and role of adults in language development and emotional development of preschool children. Than I dawn on features of press, in which I exposed the book as important part of early literacy in kindergarten. Children learn about film art through animation movie. I gave attention to this and I warn on importance of intentional including audiovisual contents in educational work in kindergarten.
In empirical part I introduce results of research, where my starting point was literary work and animation movie named Gruffalo. With conduct the interviews and watching the symbolic play of children with puppets, I want to find out the differences in experiencing story, passed by adult with two mediums. I was also interested if differences of experiencing the story are noticeable in child's symbolic play with puppets.
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