Analiza vstopa podjetja na italijanski trg : primer podjetja Pekarna Kras Gorjansko d.o.o

Milanič, Anja (author), Pfajfar, Gregor (mentor)

• Language: Slovenian
• Keywords: Slovenija, pekarstvo, podjetje, Pekarna Kras Gorjansko, poslovanje podjetja, uspešnost poslovanja, internacionalizacija, trženje, poslovno komuniciranje, cena, pospeševanje prodaje, direktno trženje, finančna analiza
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [A. Milanič]
• Year: 2014
• Number of pages: II, 46, 12 str.
• PID: 20.500.12556/RUL-70692
• UDC: 658
• COBISS.SI-ID: 22525158
• Publication date in RUL: 10.07.2015

Secondary language

• Language: Unknown
• Title: Entry mode strategies in the Italian market - a case study of Pekarna Kras Gorjansko ltd.
• Keywords: Slovenia, bakery, enterprises, Pekarna Kras Gorjansko, company performance, business efficiency, internationalization, marketing, business communication, price, sales promotion, direct selling, financial analysis