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Merjenje vrednosti najboljših slovenskih blagovnih znamk : magistrsko delo
ID Kolenc, Jana (Author), ID Čadež, Simon (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/kolenc1455-B.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, trženje, blagovne znamke, vrednotenje, vrednosti, meritve, metode, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[J. Kolenc]
Year:2014
Number of pages:III, 70,12 str.
PID:20.500.12556/RUL-70557 This link opens in a new window
UDC:339.13
COBISS.SI-ID:22296550 This link opens in a new window
Publication date in RUL:10.07.2015
Views:1222
Downloads:317
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Secondary language

Language:Unknown
Title:Measurement of brand value of top Slovenian brands
Keywords:Slovenia, marketing, trademarks, valuation, vrednosti, measurements, methods, analysis

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