The design of logistics systems by logistics practitioners - optimal results by the use of the conjoint-analysis?

Kotzab, Herbert (author), Reutterer, Thomas (author)

• Language: English
• Keywords: marketing, supply chains, conjoint analysis, management
• Work type: Not categorized
• Typology: 1.02 - Review Article
• Organization: FDV - Faculty of Social Sciences
• Publisher: Marketing magazin
• Year: 1999
• Number of pages: Str. 43-53
• Numbering: Letn. 3, št. 5
• PID: 20.500.12556/RUL-64545
• UDC: 339.132
• ISSN on article: 1408-1652
• COBISS.SI-ID: 19500637
• Publication date in RUL: 10.07.2015

Record is a part of a journal

• Title: Akademija MM
• Shortened title: Akad. MM
• Publisher: Marketing magazin
• ISSN: 1408-1652
• COBISS.SI-ID: 65123840

Secondary language

• Language: Slovenian
• Title: Oblikovanje logističnih sistemov v logistični praksi - optimalni rezultati z uporabo conjoint analize
• Keywords: trženje, nabavne verige, conjoint analiza, upravljanje