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Nov izdelek - od zamisli do uvedbe na trg : specialistično delo
ID Lesjak, Jasmina (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/specialist/lesjak81.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, strategija trženja, novi proizvodi, življenjski ciklus, case study, aplikacija, Slovenija, podjetje
Work type:Specialist thesis
Typology:2.10 - Specialist Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[J. Lesjak]
Year:2004
Number of pages:79 str.
PID:20.500.12556/RUL-4856 This link opens in a new window
UDC:658.6
COBISS.SI-ID:15106534 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1578
Downloads:185
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Language:Unknown
Keywords:marketing, marketing strategy, new products, life cycle, case study, application, Slovenia, enterprises

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