Aplikacije in uporaba novih tehnologij v trženjskem komuniciranju : primer Trimo Trebnje d.d.

Krese, Vladimira (author), Zalaznik, Maja (mentor)

• Language: Slovenian
• Keywords: Slovenija, kovinska industrija, industrijsko podjetje, Trimo, poslovanje podjetja, uspešnost poslovanja, trženje, poslovno komuniciranje, elektronsko trženje, informacijska tehnologija, direktno trženje, odnosi z javnostjo, pospeševanje prodaje, oglas
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [V. Krese]
• Year: 2003
• Number of pages: 45 str.
• PID: 20.500.12556/RUL-4139
• UDC: 339.138
• COBISS.SI-ID: 14106854
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: Slovenia, metal industry, industrial enterprises, Trimo, company performance, business efficiency, marketing, business communication, electronic marketing, information technology, direct selling, public relations, sales promotion, advertisement