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Ocena uspešnosti trženjsko-komunikacijskih aktivnosti turistične prireditve: Škofjeloški pasijon : magistrsko delo
ID Maček, Urška (Author), ID Kolar, Tomaž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/macek310-B.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, turizem, kulturna dediščina, kultura, dogodek, trženje, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[U. Maček]
Year:2009
Number of pages:VI, 56 str., 31 str. pril.
PID:20.500.12556/RUL-40885 This link opens in a new window
UDC:339.138
COBISS.SI-ID:19026150 This link opens in a new window
Publication date in RUL:10.07.2015
Views:2231
Downloads:268
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MAČEK, Urška, 2009, Ocena uspešnosti trženjsko-komunikacijskih aktivnosti turistične prireditve: Škofjeloški pasijon : magistrsko delo [online]. Master’s thesis. Ljubljana : U. Maček. [Accessed 23 July 2025]. Retrieved from: http://www.cek.ef.uni-lj.si/magister/macek310-B.pdf
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Secondary language

Language:Unknown
Title:An evaluation of the success and effectiveness of tourism event marketing activities: the Škofja Loka passion play
Keywords:Slovenia, tourism, cultural heritage, culture, event, marketing, research, analysis

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