Internacionalizacija slovenskega avtomobilskega grozda : primer Rotomatika

Ogrič, Kristjana (author), Zalaznik, Maja (mentor)

• Language: Slovenian
• Keywords: Slovenija, avtomobilska industrija, industrijsko podjetje, Rotomatika, poslovanje podjetja, uspešnost poslovanja, poslovni grozdi, internacionalizacija, mreže, mrežno planiranje, mrežno trženje, strategija trženja
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [K. Ogrič]
• Year: 2003
• Number of pages: II, 43 str.
• PID: 20.500.12556/RUL-4029
• UDC: 658
• COBISS.SI-ID: 13996006
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: Slovenia, car industry, industrial enterprises, Rotomatika, company performance, business efficiency, clusters, internationalization, networks, network planning, network marketing, marketing strategy