Analiza prodaje Cambridge University Press v Sloveniji, na Hrvaškem ter v Bosni in Hercegovini : diplomsko delo

Bertoncelj, Iza (author), Peljhan, Darja (mentor)

• Language: Slovenian
• Keywords: Slovenija, Hrvatska, BIH, zunanja trgovina, uvoz, knjigotrštvo, podjetje, Cambrodge University Press, trženje, direktno trženje, elektronsko trženje, prodaja, konkurenca
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [I. Bertoncelj]
• Year: 2003
• Number of pages: 38 str.
• PID: 20.500.12556/RUL-3954
• UDC: 658.8
• COBISS.SI-ID: 13921510
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: Slovenia, Croatia, Bosnia and Herzegovina, foreign trade, imports, bookselling, enterprises, Cambridge University Press, marketing, direct selling, electronic marketing, sales, competition