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Sponzoriranje športa kot strateška odločitev podjetja : diplomsko delo
Jereb, Jana (Author), Antončič, Boštjan (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/jereb582.pdf New window
Language:Slovenian
Keywords:podjetje, poslovanje podjetja, management, strateški management, odločanje, trženje, promocija, sponzorstvo, šport, efektivnost, uspeh
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - Faculty of Economics
Year:2002
Publisher:[J. Jereb]
Number of pages:II, 48 str.
Place:Ljubljana
UDC:339.13
COBISS.SI-ID:13215462 Link is opened in a new window
Views:700
Downloads:137
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Keywords:enterprises, company performance, management, strategic management, decision making, marketing, promotion, sponsorship, sports, efficiency, success

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