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Promocijski splet blagovne znamke Goodyear na trgih nekdanje Jugoslavije : diplomsko delo
Pipan, Klemen (Author), Makovec Brenčič, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/pipan389.pdf New window
Language:Slovenian
Keywords:Slovenija, gumarska industrija, industrijsko podjetje, Sava tires, poslovanje podjetja, zunanja trgovina, izvoz, trženje, poslovno komuniciranje, pospeševanje prodaje, direktno trženje, promocija
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:EF - Faculty of Economics
Year:2002
Publisher:[K. Pipan]
Number of pages:46 str.
Place:Ljubljana
UDC:339.138
COBISS.SI-ID:13048550 Link is opened in a new window
Views:544
Downloads:188
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Language:Unknown
Keywords:Slovenia, rubber industry, industrial enterprises, Sava tires, company performance, foreign trade, exports, marketing, business communication, sales promotion, direct selling, promotion

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