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Strateški model razvoja podjetništva v lesarstvu : diplomsko delo
Šubic, Cene (Author), Kropivšek, Jože (Mentor) More about this mentor... This link opens in a new window, Oblak, Leon (Reviewer)

URLURL - Presentation file, Visit http://www.digitalna-knjiznica.bf.uni-lj.si/dn_subic_cene.pdf This link opens in a new window

Abstract
Rast podjetij je ključnega pomena za razvoj gospodarstva, ustvarjanje delovnih mest in dvig ravni družbenega blagostanja. Predhodne raziskave (npr. GEM - Global Entrepreneurship Monitor) kažejo, da podjetniški potencial v Sloveniji ni povsem izkoriščen. Podobno lahko trdimo tudi za podjetništvo v lesni panogi, saj smo ugotovili precej priložnosti, ki trenutno niso izkoriščene. Raziskavo smo opravili v majhnih lesnih podjetjih s pomočjo anketnega vprašalnika, ki je bil poslan na 410 naslovov. Prejeli smo 41 pravilno izpolnjenih vprašalnikov, na osnovi katerih smo potem izdelali SWOT analizo in pripravili predlog strateškega modela razvoja podjetništva v lesarstvu. Kot pomembno orodje pri tem smo pripravili tudi predlog ključnih vsebin poslovnega načrta in ugotovili, da ga podjetniki redko izdelujejo, se redkeje pa uporabljajo.

Language:Slovenian
Keywords:podjetništvo, podjetniški načrt, GEM, SWOT analiza, strateško planiranje
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:BF - Biotechnical Faculty
Year:2008
Publisher:[C. Šubic]
Number of pages:X, 59 f., [6 f. pril.]
Place:Ljubljana
UDC:674:658.8.012.12
COBISS.SI-ID:1665673 Link is opened in a new window
Views:724
Downloads:239
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Secondary language

Language:English
Abstract:
Corporate growth is a key for the development of the economy, job creation and the well-being of the society. Previous research (e.g. GEM - Global Entrepreneurship Monitor) shows that Slovenia's corporate potential has a lot of room for improvement. A similar conclusion was reached in the field of timber industry, because many opportunities have been lost. Our research was performed in small timber firms: from total 410 questionnaires 41 were correctly filled. On their basis a SWOT analysis was performed, and proposal of a strategic model of entrepreneurship development in the timber industry prepared. An important tool for achieving this was the corporate plan for which several key points were developed. Our research shows that few entrepreneurs have such a plan and fewer still use it.

Keywords:enterprise, enterprise plan, GEM, SWOT analysis, strategic planning

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