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Parasocialni odnosi in prenos pomena z medijskih osebnosti na tržne znamke : magistrsko delo
ID Žižmond, Vanja (Author), ID Podnar, Klement (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://dk.fdv.uni-lj.si/magistrska_dela_2/pdfs/mb22_zizmond-vanja.pdf This link opens in a new window

Language:English
Keywords:tržne znamke, parasocialni odnosi
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FDV - Faculty of Social Sciences
Place of publishing:Ljubljana
Publisher:[V. Žižmond]
Year:2013
Number of pages:101 str.
PID:20.500.12556/RUL-24097 This link opens in a new window
UDC:659.113(043)
COBISS.SI-ID:32211805 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1180
Downloads:119
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