Preoblikovanje novinarskih žanrov na spletu : študija primerov 24ur.com in Siol.net

Gomboc, Samanta (author), Kalin Golob, Monika (author)

Članek obravnava vpliv tehnoloških značilnosti interneta na žanre v sple-tnih medijih in na jezikovne izbire v njih. Raziskujemo, kako se novinarska besedila na spletu razlikujejo od klasičnih oblik, pri čemer upoštevamo vpliv multimedijskih in interaktivnih elementov ter sodelovanja uporabni-kov. Osredotočamo se na hibridizacijo novinarskih žanrov in na vprašanje, kako novinarji razumejo in uporabljajo tradicionalne žanrske oblike ter žanrotvorna in stilotvorna sredstva, obravnavamo tudi izzive sodobnega spletnega novinarstva, vključno z vplivom družbenih omrežij in neposred-no interakcijo bralcev z novinarsko vsebino. V članku podrobneje predsta-vljamo rezultate žanrske in besedilne analize enotedenske objave spletnih prispevkov 24ur.com in Siol.net, najvplivnejših slovenskih spletnih medi-jev. Z večkodnim pristopom smo razčlenili vpliv jezikovnih, vizualnih in interaktivnih sestavin na zgradbo žanrov ter izvedli poglobljena intervjuja z novinarjema teh dveh medijskih hiš. Na podlagi zbranih podatkov v skle-pu interpretiramo rezultate v kontekstu teoretskih izhodišč in ocenjujemo, kako se tradicionalne novinarske prakse spreminjajo pod vplivom digital-nega okolja.

• Language: Slovenian
• Keywords: spletno novinarstvo, novinarski žanri, novinarski jezik, poročevalstvo, hibridizacija
• Work type: Article
• Typology: 1.01 - Original Scientific Article
• Organization: FF - Faculty of Arts
• Publication status: Published
• Publication version: Version of Record
• Publication date: 12.10.2026
• Year: 2026
• Number of pages: Str. 57–74
• Numbering: Letn. 71, št. 3
• PID: 20.500.12556/RUL-190631
• UDC: 070:004.738.5(497.4)
• ISSN on article: 0021-6933
• DOI: 10.4312/jis.71.3.57-74
• COBISS.SI-ID: 300810755

Copyright

Licenca Creative Commons je navedena na pristajalni strani članka (glej izvorni URL): "To delo je licencirano pod Creative Commons Priznanje avtorstva-Deljenje pod enakimi pogoji 4.0 mednarodno licenco." (Datum opombe: 3. 11. 2026)

• Publication date in RUL: 30.10.2026

Record is a part of a journal

• Title: Jezik in slovstvo
• Shortened title: Jez. slovst.
• Publisher: Slavistično društvo Slovenije, Slavistično društvo Slovenije, Založba Univerze v Ljubljani, Zveza društev Slavistično društvo Slovenije, Založba Univerze v Ljubljani, Zveza slovenskih slavističnih društev
• ISSN: 0021-6933
• COBISS.SI-ID: 746756

Licences

• License: CC BY-SA 4.0, Creative Commons Attribution-ShareAlike 4.0 International
• Link: http://creativecommons.org/licenses/by-sa/4.0/
• Description: This Creative Commons license is very similar to the regular Attribution license, but requires the release of all derivative works under this same license.

Secondary language

• Language: English
• Title: The transformation of journalistic genres online

Abstract

The article examines the impact of the technological characteristics of the internet on genre in online media and on the linguistic choices within them. It explores how online journalistic texts differ from classical forms, consi-dering the influence of multimedia and interactive elements, as well as user participation. The focus is placed on the hybridization of journalistic genres and on the question of how journalists understand and employ tra-ditional genre forms and genre- and style-forming devices. The study also addresses the challenges of contemporary online journalism, including the impact of social media and the direct interaction of readers with journali-stic content. The article presents in detail the results of a genre and textual analysis of a one-week production of online articles published by 24ur.comand Siol.net, two of the most influential Slovenian online media outlets. Through a multimodal approach, the study investigates the influence of linguistic, visual, and interactive components on genre structures and in-cludes in-depth interviews with journalists from both media organizations. Based on the collected data, the final section interprets the results within the framework of the theoretical background and evaluates how traditional journalistic practices are being transformed under the influence of the di-gital environment

• Keywords: online journalism, journalistic genres, journalistic language, news reporting, hybridization