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Dejavniki osebnega in spletnega ogleda pri slovenskih porabnikih
ID Kaferle, Kristina (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window, ID Vida, Irena (Member of the commission for defense), ID Culiberg, Barbara (Member of the commission for defense)

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MD5: 27C7F683B1B327BDC7A0A27C03186524

Language:Slovenian
Keywords:trženje, spletna trgovina, vedenje potrošnikov, odločanje, nakup, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:K. Kaferle
Year:2026
Number of pages:1 spletni vir (1 datoteka PDF (III, 57, 19 str.)
PID:20.500.12556/RUL-189924 This link opens in a new window
UDC:339.138
COBISS.SI-ID:286289923 This link opens in a new window
Publication date in RUL:19.10.2026
Views:76
Downloads:13
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Secondary language

Language:English
Title:Determinants of showrooming and webrooming for Slovenian consumers
Keywords:marketing, online shopping, consumer behaviour, decision making, purchasing, research, analysis

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