Vpliv strukture in dinamike objav na družbenih omrežjih na uspešnost kampanj množičnega financiranja

Miletić, David (author), Slavec Gomezel, Alenka (mentor)

• Language: Slovenian
• Keywords: množično financiranje, trženje, komuniciranje, družbena omrežja, struktura, uspešnost poslovanja
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: D. Miletić
• Year: 2026
• Number of pages: 1 spletni vir (1 datoteka PDF (II, 22, 2 str.)
• PID: 20.500.12556/RUL-189184
• UDC: 316.77
• COBISS.SI-ID: 280682755
• Publication date in RUL: 02.10.2026

Secondary language

• Language: English
• Title: The impact of the structure and dynamics of social media posts on the success of crowdfunding campaigns
• Keywords: crowdfunding, marketing, communications, social networks, structure, business efficiency