The challenges of customer relationships management system implementation at an insurance company : master thesis

Trpeska, Aleksandra (author), Indihar Štemberger, Mojca (mentor), Jaklič, Jurij (member of the commission for defense), Gradišar, Miro (member of the commission for defense)

• Language: English
• Keywords: insurance, informatics, information systems, custoomer relations, programmes, research, analysis
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: A. Trpeska
• Year: 2025
• Number of pages: 1 spletni vir (1 datoteka PDF (III, 57, 13 str.)
• PID: 20.500.12556/RUL-177103
• UDC: 659.2
• COBISS.SI-ID: 258224899
• Publication date in RUL: 16.12.2025

Secondary language

• Language: Slovenian
• Title: Izzivi uvedbe sistema za management odnosov z odjemalci v zavarovalnici
• Keywords: zavarovalstvo, informatika, informacijski sistemi, odnosi s strankami, programi, raziskave, analiza