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Motivi slovenskih porabnikov za kupovanje prehrambnih izdelkov slovenskega porekla : zaključna strokovna naloga visoke poslovne šole
ID
Križaj, Maja
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
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MD5: C8AAA96A50C4B164308F18FDD3989E8F
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Language:
Slovenian
Keywords:
trženje
,
nakup
,
odločanje
,
vedenje potrošnikov
,
poreklo blaga
,
prehrana
,
raziskave
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
M. Križaj
Year:
2025
Number of pages:
1 spletni vir (1 datoteka PDF (III, 22, 17 str.)
PID:
20.500.12556/RUL-176976
UDC:
366
COBISS.SI-ID:
251930883
Publication date in RUL:
16.12.2025
Views:
39
Downloads:
5
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Secondary language
Language:
English
Title:
Motives of Slovenian consumers for purchasing food products of Slovenian origin
Keywords:
marketing
,
purchasing
,
decision making
,
consumer behaviour
,
country of origin
,
nutrition
,
research
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