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Dejavniki odločanja generacije Z za nakup rabljenih oblačil : magistrsko delo
ID Andolšek, Manca (Author), ID Kos Koklič, Mateja (Mentor) More about this mentor... This link opens in a new window, ID Vida, Irena (Member of the commission for defense), ID Dmitrović, Tanja (Member of the commission for defense)

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MD5: 43C3DBB969A7904B0A47522BB798AE75

Language:Slovenian
Keywords:trženje, nakup, odločanje, vedenje potrošnikov, trajnostna uspešnost, mladina, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:M. Andolšek
Year:2025
Number of pages:1 spletni vir (1 datoteka PDF (V, 61, 58 str.)
PID:20.500.12556/RUL-175674 This link opens in a new window
UDC:366
COBISS.SI-ID:244070403 This link opens in a new window
Publication date in RUL:06.11.2025
Views:460
Downloads:85
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Secondary language

Language:English
Title:Gen Z's decision-making factors for purchasing used clothes
Keywords:marketing, purchasing, decision making, consumer behaviour, sustainability, youth, analysis

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