The master's thesis deals with the development of a digital competence model for three selected occupational profiles in the agricultural and food sector: production operator, food technologist and production manager. The aim of the research was to develop a structured model of digital competences that reflects the real needs of companies and supports a systematic approach to human resources development in the context of the digital transformation of the sector. In the theoretical part, contemporary competence models and European frameworks for digital competences are analysed. In the empirical part, methods such as a focus group, semi-structured interviews with company representatives and an assessment questionnaire are used. On this basis, three digital competence models were developed, each comprising nine competence clusters and up to 38 clearly defined competences per profile. The research found that digital competences are generally not systematically integrated into HR processes in the companies surveyed, although there is a strong motivation to develop such skills, particularly in the areas of using digital tools, cybersecurity and data literacy. The results confirm the relevance and applicability of a profile-based approach and emphasise the need for a strategic approach to digital skills in agri-food companies.
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