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Trženjska strategija podjetja Tronitec na avstrijskem trgu : magistrsko delo
ID Cimperman, Gregor (Author), ID Zalaznik, Maja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/cimperman1018-B.pdf This link opens in a new window

Language:Slovenian
Keywords:mednarodno trženje, medorganizacijsko trženje, majhna podjetja, strategija trženja, konkurenca, pozicioniranje proizvoda, segmentacija, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[G. Cimperman]
Year:2013
Number of pages:III, 68 str.
PID:20.500.12556/RUL-16813 This link opens in a new window
UDC:339.138
COBISS.SI-ID:21401318 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1376
Downloads:238
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Language:Unknown
Keywords:international marketing, intercompany marketing, small enterprises, marketing strategy, competition, positioning, segmentation, analysis

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