The impact of ESG on purchase decisions across generations in Bosnia and Herzegovina : master's thesis

Durmišević, Dino (author), Veselinović, Ljiljan (mentor), Hrovatin, Nevenka (member of the commission for defense)

• Language: English
• Keywords: Bosnia and Herzegovina, marketing, purchasing, decision making, consumer behaviour, sustainable development, consumerism, standards
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: D. Durmišević
• Year: 2024
• Number of pages: II, 56 str.
• PID: 20.500.12556/RUL-167173
• UDC: 366
• COBISS.SI-ID: 216881411
• Publication date in RUL: 11.02.2025

Secondary language

• Language: Slovenian
• Title: Vpliv ESG na nakupne odločitve med generacijami v Bosni in Hercegovini
• Keywords: BIH, trženje, nakup, odločanje, vedenje potrošnikov, trajnostni razvoj, potrošništvo, standardi