Ozaveščanje o bolezni skozi serijo plakatov

Hribar, Anamari (author), Starešinič, Marica (mentor)

Glavni cilj diplomskega dela je bil povečanje ozaveščenosti o najpogostejših oblikah bolezni raka s pomočjo uporabe vizualnih komunikacij. Rak je ena izmed najpogostejših bolezni na svetu in zato obstaja ogromno nekih informacij, do katerih pa si ljudje ne upajo dostopati, jih ne razumejo ali pa ne znajo izluščiti resničnih vsebin. Z uporabo učinkovitih vizualnih komunikacij lahko te informacije podajamo na bolj dostopen, privlačen in razumljiv način, kar povečuje verjetnost, da jih bodo ljudje sprejeli in upoštevali. Da bi bili rezultati čim boljši, smo s pomočjo ankete ugotovili, katerih podatkov na to temo v naši družbi najbolj primanjkuje in na kakšen način bi si anketiranci želeli srečati s temi podatki. V teoretičnem delu smo raziskali področje vizualne komunikacije, plakata, infografik ter delovanje in uporabo QR kod. Glede na raziskano in na rezultate ankete smo oblikovali serijo šestih plakatov, kjer vsak vsebuje tudi svojo QR kodo s povezavo do ustvarjene infografike. Infografika vsebuje zelo strnjene in najpomembnejše podatke na podlagi samopregledovanja, preventive, dejavnikov tveganja ter simptomov. Za oblikovanje smo uporabili programe Adobe Illustrator 2024 ter Adobe Photoshop 2024. Plakati so bili oblikovani z namenom, da težko in pogosto strašljivo temo raka predstavijo na prijazen, pozitiven in dostopen način ter s pomočjo infografike enostavno in razumljivo podajajo najbolj pomembne informacije. Upamo, da bo naše delo prispevalo k večji ozaveščenosti o raku, saj je informiranost ključnega pomena za zgodnje odkrivanje in učinkovito zdravljenje te bolezni.

• Language: Slovenian
• Keywords: Infografika, ozaveščanje o raku, plakat, QR koda, vizualna komunikacija
• Work type: Bachelor thesis/paper
• Organization: NTF - Faculty of Natural Sciences and Engineering
• Year: 2024
• PID: 20.500.12556/RUL-164256
• Publication date in RUL: 18.10.2024

HRIBAR, Anamari, 2024, Ozaveščanje o bolezni skozi serijo plakatov [online]. Bachelor’s thesis. [Accessed 26 April 2025]. Retrieved from: https://repozitorij.uni-lj.si/IzpisGradiva.php?lang=eng&id=164256

Secondary language

• Language: English
• Title: Raising awareness of the disease through a series of posters

Abstract

The major purpose of this thesis was to make sure that the most common types of cancer are made aware through visual communication. Cancer is one of the most widespread diseases worldwide and a lot of information is available concerning it. However, people often ignore it or they do not get the meaning or extract the real content from it. This way, by using an effective visual communication approach, this information can be presented in a more reachable and appealing manner with increased possibility of acceptance and consideration.To make sure that results were as successful as possible, a survey to find out which data on this theme is mostly lacking in our society and how respondents would prefer such data to be presented to them, was developed. In the theoretical part, we studied visual communication field and posters as well as infographics and how QR codes work and are used for. On basis of our research and survey results, we created six posters each containing a QR code leading to an infographic designed by me. The infographic contains very brief but important information about self-examination, prevention, risk factors and symptoms. We used Adobe Illustrator 2024 and Adobe Photoshop 2024 programs, and made those posters to show cancer’s complex as well as frightening nature in a fun, hopeful and non-threatening way while infographics continue to give straightforward facts. The plan is that through our work on cancer, more people will learn about the disease, which makes early diagnosis and effective management possible due to information availability.

• Keywords: Cancer awareness, infographic, poster, QR code, visual communication