Analiza značilnosti okoljsko odgovornih nakupnih odločitev staršev z majhnimi otroki : zaključna strokovna naloga visoke poslovne šole

Bajramović, Selma (author), Slavec Gomezel, Alenka (mentor)

• Language: Slovenian
• Keywords: trženje, nakup, vedenje potrošnikov, trajnostni razvoj, okolje, otroci, analiza
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: S. Bajramović
• Year: 2024
• Number of pages: II, 21, 1 str.
• PID: 20.500.12556/RUL-163290
• UDC: 366
• COBISS.SI-ID: 203084035
• Publication date in RUL: 04.10.2024

Secondary language

• Language: English
• Title: An analysis of environmentally responsible purchasing decisions characteristics of parents with young children
• Keywords: marketing, purchasing, consumer behaviour, sustainable development, environment, children, analysis