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Pomen elementov trženjskega spleta za zdravila brez recepta : diplomsko delo
ID Zebič, Aja (Author), ID Dmitrović, Tanja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/UPES/zebic1106.pdf This link opens in a new window

Language:Slovenian
Keywords:farmacevtska industrija, zdravila, trženje, poslovno komuniciranje, proizvodi, cena, prodaja, raziskave, analiza
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[A. Zebič]
Year:2011
Number of pages:II, 38, 15 str.
PID:20.500.12556/RUL-16127 This link opens in a new window
UDC:339.138
COBISS.SI-ID:20634854 This link opens in a new window
Publication date in RUL:11.07.2014
Views:916
Downloads:168
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Secondary language

Language:Unknown
Keywords:pharmaceutical industry, medicine, marketing, business communication, products, price, sales, research, analysis

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