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Vpliv barv na vedenje porabnikov : starejši občani in njihov odziv na barve
ID
Podlipnik, Varja
(
Author
),
ID
Vida, Irena
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/podlipnik4345.pdf
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Language:
Slovenian
Keywords:
trženje
,
vedenje potrošnikov
,
starost
,
okolje
,
psihologija
,
odločanje
,
raziskave
,
analiza
Work type:
Master's thesis
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[V. Podlipnik]
Year:
2011
Number of pages:
III, 87, 29 str.
PID:
20.500.12556/RUL-16085
UDC:
339.138
COBISS.SI-ID:
20624870
Publication date in RUL:
11.07.2014
Views:
1396
Downloads:
205
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
consumer behaviour
,
age
,
environment
,
psychology
,
decision making
,
research
,
analysis
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