The sexual industry represents a profitable sector that is expanding and evolving. In this field,
new trends are constantly emerging, resulting in a variety of practices with different levels of
intimacy within sexual work. The sexual revolution brought changes in the perception of
women and female sexuality, as well as shifts within the realm of sexual work. Despite
development, digitalization, and globalization, the stigma surrounding the sexual industry is
strongest within prostitution.
The aim of this master's thesis was to gain a thorough insight into the topic of sexual work and
prostitution, as well as their placement in social contexts in late modern Western societies,
through the study of secondary sources. A quantitative research was conducted using online
surveys on the 1KA portal, followed by an analysis of young people's attitudes towards sexual
work and prostitution. Young people are a very important factor in predicting and understanding
social changes, as they also shape them with their practices and attitudes.
The results showed that young people have a reserved attitude towards sexual work and
prostitution. They associate entering sexual work with both economic motivation and coercion.
Men have a somewhat more positive attitude. Since no previous research on this topic has been
conducted in our country, and this research represents only a small sample, comparison and
generalization are difficult.
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