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Upravljanje z blagovnimi skupinami v podjetju Mercator : primer blagovne skupine Trajno mleko
ID Sadar, Tadej (Author), ID Dmitrović, Tanja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/UPES/sadar520.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, trgovinsko podjetje, Mercator, blagovne znamke, management, trženje, strategija, vrednotenje
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[T. Sadar]
Year:2010
Number of pages:II, 31, 8 str.
PID:20.500.12556/RUL-14508 This link opens in a new window
UDC:339.138
COBISS.SI-ID:19541734 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1108
Downloads:215
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Language:Unknown
Keywords:Slovenia, commercial enterprise, trademarks, management, marketing, strategy, valuation

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