The purpose of the diploma thesis is to explore the concept of customized design, which is highly used and popular at present time.
I believe that the future of the fashion industry lies in adapting to each individual.
Fast fashion is no longer relevant and is being increasingly rejected because it is not sustainable and therefor harmfull for the environment, people and other living beings.
Increasingly growing awareness of environmental protection and the need for local self-sufficiency,contributed to the theme that is also discussed by this diploma,which is possibilities of local clothing production and the needs of local customers.
The end result reflects the thesis and puts it into fizical form, a unisex collection of customized sweaters, which is also an upgrade of the Goodwill brand.
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