Primerjava učinkovitosti oglaševanja na platformah Meta in Googla na primeru izbranega podjetja : zaključna strokovna naloga visoke poslovne šole

Novak, Aljaž (author), Tomat, Luka (mentor)

• Language: Slovenian
• Keywords: trženje, digitalizacija, analiza, oglaševanje
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [A. Novak]
• Year: 2022
• Number of pages: II, 21 str.
• PID: 20.500.12556/RUL-143076
• UDC: 339
• COBISS.SI-ID: 126414595
• Publication date in RUL: 06.02.2023

Secondary language

• Language: English
• Title: Comparison of the effectiveness of advertising on Meta and Google platforms on the example of a selected company
• Keywords: marketing, digitalization, analysis, advertising