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Nakupovanje kot posledica negativnih čustvenih stanj : diplomsko delo
ID Penca, Pika Polona (Author), ID Kolar, Tomaž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/penca4011.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, vedenje potrošnikov, psihologija potrošnika, nakup, odločanje, psihologija, motiviranje, raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[P.P. Penca]
Year:2009
Number of pages:III, 40 str., 21 str. pril.
PID:20.500.12556/RUL-13995 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18991846 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1137
Downloads:237
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Language:Unknown
Keywords:marketing, consumer behaviour, consumer psychology, purchasing, decision making, psychology, motivation, research, analysis

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