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Naklonjenost porabnikov trgovskim blagovnim znamkam v času recesije : diplomsko delo
ID Žnidaršič, Marjetka (Author), ID Rojšek, Iča (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/UPES/znidarsic268.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, blagovne znamke, proizvodi, nakup, odločanje, recesija, spremembe
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Žnidaršič]
Year:2009
Number of pages:II, 24 str.
PID:20.500.12556/RUL-13813 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18817510 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1899
Downloads:239
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Keywords:marketing, trademarks, products, purchasing, decision making, changes

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