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The effect of subjective well-being on consumption behavior
ID Dominko, Miha (Author), ID Verbič, Miroslav (Author)

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Abstract
The article studies the causal effect of subjective well-being on the consumption behavior of individuals aged 50 and above using data from the English Longitudinal Study of Ageing (ELSA). To establish a causal link between subjective well-being and six distinct types of consumption (food consumed at home, food consumed outside of home, spending on clothing, leisure consumption, monthly rent, and utility consumption), it exploits the longitudinal dimension of the dataset and instruments for subjective well-being. The analysis reveals that subjective well-being positively affects spending on food outside of home and leisure activities, while having no significant effect on the consumption of food consumed at home, clothing, monthly rent, and utilities. These results imply that people with higher levels of subjective well-being are more engaged in social and leisure activities, such as going out for dinner, which offers important implications for both long-term, as well as habitual buying behavior.

Language:English
Keywords:marketing, consumer, consumer behaviour, subjective well-being, happiness, consumption, economic behavior
Work type:Article
Typology:1.01 - Original Scientific Article
Organization:EF - School of Economics and Business
Publication status:Published
Publication version:Version of Record
Year:2022
Number of pages:Str. 876-898
Numbering:Vol. 56, iss. 2
PID:20.500.12556/RUL-137521 This link opens in a new window
UDC:366:159.9
ISSN on article:0022-0078
DOI:10.1111/joca.12457 This link opens in a new window
COBISS.SI-ID:110523139 This link opens in a new window
Publication date in RUL:20.06.2022
Views:438
Downloads:209
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Record is a part of a journal

Title:The journal of consumer affairs
Shortened title:J. consum. aff.
Publisher:Wiley, American Council on Consumer Interests
ISSN:0022-0078
COBISS.SI-ID:712213 This link opens in a new window

Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.

Secondary language

Language:Slovenian
Keywords:trženje, potrošnik, vedenje potrošnikov, subjektivna blaginja, sreča

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