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Vpliv tržno komunikacijske kampanje "Že slavna" na uspešnost blagovne znamke Cockta : diplomsko delo
ID Strojinc, Petra (Author), ID Damjan, Janez (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/strojinc3877.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, poslovno komuniciranje, oglas, blagovne znamke, uspešnost poslovanja, pospeševanje prodaje, meritve
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[P. Strojinc]
Year:2009
Number of pages:II, 48 str., 18 str. pril.
PID:20.500.12556/RUL-13579 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18683622 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1593
Downloads:261
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Keywords:marketing, business communication, advertisement, trademarks, business efficiency, sales promotion, measurements

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