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Vpliv pospeševanja prodaje na premoženje blagovne znamke Droga : magistrsko delo
ID Moškotevc, Neža (Author), ID Bodlaj, Mateja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/moskotevc4333-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, blagovne znamke, premoženje, pospeševanje prodaje, vrednost, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Moškotevc]
Year:2021
Number of pages:III, 72, 11 str.
PID:20.500.12556/RUL-133543 This link opens in a new window
UDC:339.138
COBISS.SI-ID:85369347 This link opens in a new window
Publication date in RUL:15.12.2021
Views:980
Downloads:70
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Secondary language

Language:English
Title:The impact of sales promotion on brand equity of Droga
Keywords:marketing, brands, property, sales promotion, value, research, analysis

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